Showa Labs

The Challenge

Showa Labs, a game development company, needed a compelling online platform to showcase their interactive gaming experience. Their existing digital presence lacked interactivity and failed to represent the immersive nature of their games. They needed a modern, performant website that could embed a Unity WebGL game while maintaining responsive design and branding consistency.

Our Solution

Website Development with Next.js:

• Built a responsive, multi-section landing page using Next.js for high performance and scalability.
  
  

• Integrated a Unity WebGL game directly into the site, enabling users to play the game seamlessly in-browser without additional downloads.
  
  

Immersive Design & Animations:

• Created smooth transitions and visual effects using Framer Motion to replicate the feel of a game UI.
  
  

• Applied modern styling with Tailwind CSS and custom visuals to reflect Showa’s bold and futuristic branding.
  
  

Performance & Compatibility Optimization:

• Lazy-loaded heavy Unity assets and used dynamic imports to enhance load times.
  
  

• Ensured cross-browser compatibility and mobile responsiveness for a consistent experience on all devices.
  
  

Client Collaboration:

• Worked closely with the Showa Labs team to fine-tune game integration, responsive layout behavior, and animation sequences.
  
  

• Delivered a content-editable structure to allow future updates without developer intervention.
  
  

Results

Engagement Boost:

• Time-on-page increased by 60%, with users spending more time exploring and interacting with the embedded game.
  
  

Improved Brand Perception:

• The interactive site reflected Showa Labs’ identity as an innovative and user-focused game company.
  
  

Operational Success:

• The Unity integration worked smoothly across devices, with no drop in performance, helping the client meet their launch deadline for a major showcase